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Boykin Management Company Launches Phase I
of New Web Site: Current Focus on Owners & Employees
Boykin Management Company is pleased to announce the launch of its new Web presence
at www.boykin.com. This
new, dynamic site, was constructed to streamline the process of providing valuable
content to its many constituents – from property owners, to prospective employees, to
the individuals who stay at the company’s managed hotels. The site, developed in
collaboration with New Channel Technologies in Cleveland, Ohio, provides on-line
users with immediate access to comprehensive information on the company’s
services, portfolio of managed hotel and resort properties, leadership team, various
success stories and up-to-date news releases. The site also features a “Careers”
menu option, which allows the company’s 4,000+ employees and new applicants to
view current job postings at any Boykin managed property or at the corporate
office. Users may also subscribe to receive new job listings via email as they
are posted to the site.
The web site solution effectively distributes the workload to the company’s
managed properties by allowing the individual managers to access the back
end content databases in a secured environment via a simple user interface. This
allows them to maintain the changing day-to-day content of the site for their
specific properties. Additionally, it allows the Boykin corporate management
team the flexibility and control to administer the site and monitor the efforts
of individual properties and permit the site to expand as the company adds new
properties to their portfolio without a dependency on a programming resource.
“Boykin Management Company has successfully launched our web presence aimed at
a specific target audience”, states Tom Nau, Corporate Director of Information
Systems and Technology for Boykin Management Company. “We have specifically
targeted third party owners and perspective employees, effectively providing
the end users timely information about our company. Partnering with New Channel
Technologies provided us with the opportunity to utilize their data mining
experience to deter long term costs associated with the daily maintenance of
our site.”
“I believe we have found the right balance for our client in providing an easy
to use medium for maintaining the information on a content rich site” states
Dave Horvat, President of New Channel Technologies. “The site dynamically
grows with the ease of a few maintenance routines, and the individual properties
have bought into the concept and have been quite instrumental in being a part
of the overall solution. This has been a successful endeavor, and is only the
beginning stages for where I believe Boykin Management Company is headed from
a technology perspective.” The new site provides a strong foundation for
communicating real-time information on the company to on-line users.
Highlights of this innovative and user-friendly Web site include:
“About” – Provides information on the company’s history, corporate culture,
values, the Boykin Noticeable Difference, the services offered by Boykin
Management Company, and its affiliates, and leadership team summaries.
“Properties” – Provides a map locator that highlights a specific property
and a listing of all company managed properties, with each individual property
site providing detailed information specific to a property (including summaries
on the guest rooms, amenities, meeting facilities, dining options, local
attractions & businesses, weather, directions, specials, photos and a link
to the appropriate reservation site).
“Development” – Highlights the comprehensive and innovative management services
provided by Boykin Management Company to owner clients, including qualifications, success
stories and contact information.
“Careers” – Among the highlights of the newly designed site is the creation of
a “Careers” section highlighting Boykin Management Company’s commitment to its
current and potential associates, college relation programs, creating a posting
board listing current job openings for at individual properties and the corporate
office.
“News” – Provides a library of press releases, fact sheets, and media announcements
for review and downloading.
Boykin Management Company operates first-class, full-service and limited-service
hotels and resorts for third party owners throughout the United States. The
company’s portfolio consists of 30 hotels, with 8,318 rooms in 15 states, with
hotels operating under the Marriott, Hilton, Doubletree, Embassy Suites, Crowne
Plaza, Holiday Inn, Radisson, Quality Suites, Hampton Inn, Days Inn and Red Roof
Inn affiliations. In addition to our franchise-affiliated hotels, Boykin operates
six independent hotels and resorts. For more information, please visit the Boykin
website at www.boykin.com.
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